Serial Cut™ | Imagemakers since '99

Serial Cut is a Madrid based studio, established in 1999 by Sergio del Puerto, working on a wide variety of worldwide projects, but focussing mainly on Art Direction. Serial Cut works alongside an ever-growing team of professionals, who specialize in different areas such as photography, design, motion-graphics and 3D design.

Ricky Allman

GRIZZLY BEARS by Lu Flux

British designer Lu Flux has spun out a few eco-conscious collections now which are no doubt super-wholesome fun, the perfect body-enveoping encompanyment to a warm cocoa and a parisian bike ride. having just shown her latest collection at ethical fashion week, she has a refreshing take on the possibilities of ethical collections, really emphasising the craft of the garment.
Again... Sherwood Forest

Mathew Scott

Mathew Scott: Whether in landscape or portraiture, his camera brings into focus the paradoxical tensions existing just under the surface of everyday life.

LOOKS LIKE

This is uncanny! four years after the movie was made- Kira the puppet became a real girl and was born into human form, just like pinnocio.

BARBIE- The REAL factory girl ... cries for help

With the AW09 Anniversary collection for barbie clothes having been shown at Colette (featuring designs by Calvin Klein and DVF), and  Piers Atkinson's AW09 crazed-barbie headpiece range, it seems as though the timelessness of barbie never fails to inspire. I was totally obsessed with creating barbie fashion shows as a kid, using my Ariel The Little Mermaid doll to play the bulimic bullied outcast who is forced to take part in the show, but is eventually saved from near death by Ken who helps her regain confidence against all odds. In retrospect you would have thought I must have had issues or something, but actually I think it was just the effect of having a psychotherapist parent explaining these kinds of issues to me. All the same, I have fond memories of my selection of blondes, and toilet paper designs... so got very excited to find an online archive of vintage barbie creations dolls4play.com... I also love the fact they actually had a fashion designer barbie outfit, complete with portfolio and sketches- anyone who has watched clueless as many times as I have, will remember the scene with their electronic spinning wardrobe... satisfying

THE PLUGHOLE OF IDEAS

 IDEA 2:

I think Topshop should sell mail-order sets like this all mechanically devised by an online questionnaire to decipher exactly your individual style (so its completely personalized. It could arrive in a plastic top box with shoes and accessories attached to card with twisted wire.

All someone would need to do, is create a formula for the psychological associations people have to visual imagery by measuring their bodily responses while they are subject to a visual and sensory simulation test. 

easy 

BARBIE AW09 & PIERS ATKINSON AW09

MY VINTAGE BARBIE PICKS

FASHION DESIGNER BARBIE

LIFE ISNT ALL PEACHES AND CREAM FOR BARBIE THOUGH-  I MEAN ALL THIS FAME AND FORTUNE CAN GET TO YOU AFTER 50 YEARS... AS THIS DOCUMENTARY REVEALS.

Maybe its a cry for help? Issues.

Lots of TV doesnt harm anybody!

Melbourne-based label TV's AW09 collection makes a knitted little baby tiger scarf look somehow sexy as apposed to cute... Im loving the russian tomboy/winter safari look- isnt there supposed to be a sherwood forest colour-pallette revival soon? I feel it coming on... a sort of roman gold and green spray-on with flaps of crepe look and heavy metal details and macrame plaits which rest over the head like a roman helmet







THE PLUGHOLE OF IDEAS

IDEA 1
A macrame mohican/wig/knotted head snake  with gold foiling, to be accompanied my Peter pan inspired getup